B2B SEO: from 0 to 1,600 monthly visitors from English-speaking markets

Our client: LM3X develops and manufactures professional video projection systems for outdoor use on walls and buildings. These aren’t consumer products but specialized B2B solutions.

The main goal was to win customers through organic search and cut spending on PPC ads. The client wanted to optimize costs and sell to a narrow B2B audience.

What we did

The key decisions behind the results:

We chose the English-speaking markets to target: the US and the UK.
We optimized the website, including improving its speed and usability.
We made links to pages more understandable and convenient for search engines.
We optimized the content on all pages and improved the internal linking of important pages for better SEO.

It may not look like a lot of work, but that’s exactly the point of our approach:

We do all of this through SEO sprints, our own approach to website promotion that delivers fast, lasting results while keeping costs to a minimum.

Organic traffic and keyword growth (Ahrefs)

Increased visibility in keyword searches

Results

After 6 months of work:

We wrapped up our work in 2024, but the site keeps growing and bringing in customers. Good SEO isn’t about pouring in more and more resources. It’s about doing the work right, so it keeps paying off after the active phase ends.

Topranker puts the strategy for your project in place and then steps back.

You simply reap the rewards, without having to keep investing more.

Client testimonial

As for the SEO, we’ve been seeing growth in Search Console for quite a while now, which we’re very pleased about, and conversions are up too, especially in the US. We’re happy with our collaboration and hope it will be a long one.

This year, we’ve focused on developing new products: more powerful 20,000-lumen outdoor projectors. We’ll also soon be launching a video mapping player with software for indoor use (search query: Lightform alternative).

We hope the expanded product line, together with the SEO work and new product pages, will bring commercial success.

To get back to your question: we’re happy with your work, I can see search traffic growing, and we believe we’ll soon have strong sales in the US and Asia.